Ashley Neal

Ashley is a marketing and communications professional with expertise in sales conversion, copywriting, and social media.

1 min read

Why associations shouldn't look for "good fit" when hiring

If you’ve ever had a hand in the hiring process at your organization, you’ve probably heard the phrase “good fit” many times. Will this candidate be a good fit in our organization?

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2 min read

Why this association CEO cautions against DIY

When I started working within the association space, I couldn't help but notice a recurring comment with many professionals I spoke with: "There's an...

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1 min read

2 membership ideas to steal from this report

Word-of-mouth recommendations and email communications were the two best channels for new member acquisition for membership organizations last year,...

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2 min read

How being disruptive truly makes a difference

Considering it’s typically negative connotation, disruption is not the first word that comes to mind when I think of making change. Innovation,...

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3 min read

3 tips to build Facebook group engagement

As many of us have learned through the COVID-19 crisis, engagement should be your association’s primary goal. With over 1.7 billion daily users, what...

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3 min read

10 tips for overcoming imposter syndrome

Juliet Meeks, an artist and designer based out of New Orleans, recently posted on Instagram a touching look into the emotions she sometimes feels as...

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2 min read

How associations can utilize pandemic pods

When scrolling through my Facebook newsfeed this week, I couldn’t help but notice the overwhelming amount of conversations about “pandemic pods” and...

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2 min read

3 ways to remotely boost your advocacy engagement

Now more than ever, associations are using their voices to stand up for what they believe in. However, one thing has been holding many back: the...

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3 min read

How a brand new association got 1.3 million to act

By definition, independent venues figure things out on their own, and they almost never ask for help. But when COVID-19 began spreading across the...

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