Sidecar Blog

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Member Engagement

Illustration of a bookbinder hand-stitching a leather book at a wooden workbench.

5 min read

The Waymo Effect: What Happens When AI Outpaces Your Members' Skills?

Imagine opening the door to a taxi, sliding into the back seat, and finding the driver's seat completely empty. For a moment, the absence of a human...

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An illustration of a greenhouse with a glass partition separating wild vines from neatly organized saplings, representing controlled environments.

5 min read

The Zero Percent Churn Problem: Guardrails for AI Agents

Imagine an association executive handing a massive problem over to a new technology. The organization is facing a retention crisis, so the executive...

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Illustration of a chef adjusting a flame and adding spices to a copper pan.

5 min read

Rebranding the Hallucination: Why AI's Biggest Flaw is a Strategic Feature

Bring up artificial intelligence in any boardroom, and the conversation inevitably turns to the same roadblock. Someone will point out that language...

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A magnifying glass focused on a ledger while a red bird sits unnoticed on the handle

5 min read

The Gorilla in the Room: How AI Cures the Association Multitasking Myth

There is a famous psychology experiment involving a video of a basketball court. Viewers are asked to watch the players moving around and count the...

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A modern botanical research lab with automated terrariums in the background and a blooming wildflower under a microscope in the foreground, symbolizing the shift from routine maintenance to high-value discovery.

5 min read

Stop Measuring Tickets, Start Measuring Value

For decades, the standard for success in member services has been defined by the dashboard. We look for green lights, low numbers, and empty queues....

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Sidecar Sync Episode episode 146 cover featuring Amith Nagarajan, Mallory Mejias, and Torey Carter-Conneen

40 min read

AI-Powered Service for Landscape Architects with Torey Carter-Conneen | [Sidecar Sync Episode 146]

Summary: In this interview episode, Mallory Mejias and Amith Nagarajan sit down with Torey Carter-Conneen, CEO of the American Society of Landscape...

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A technician connecting a power cable to a central hub, symbolizing the activation of dormant data.

5 min read

Data at rest vs. data activated: A new strategy for associations

For years, association leaders have been told that data is their most valuable asset. They have dutifully collected member records, event...

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Sidecar Sync Episode episode 142 cover featuring Amith Nagarajan and Mallory Mejias

35 min read

The Data Episode | [Sidecar Sync Episode 142]

Summary: It’s been 130 episodes since Sidecar Sync last did a true deep dive on data—and a lot has changed. In this refreshed 2026 perspective, Amith...

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Illustration of a glass-blower shaping a new glass vessel, representing the creation of new value.

5 min read

Beyond Automation: Creating New Forms of Value with AI

“How many hours can we save?” It is the first question most leadership teams ask when they start exploring artificial intelligence. The math is...

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