5 min read
Stop Measuring Tickets, Start Measuring Value
For decades, the standard for success in member services has been defined by the dashboard. We look for green lights, low numbers, and empty queues....
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5 min read
For decades, the standard for success in member services has been defined by the dashboard. We look for green lights, low numbers, and empty queues....
7 min read
Many association leaders treat artificial intelligence like an optional professional development elective. They might offer a stipend for an online...
5 min read
Imagine a high-stakes professional sports match where the rules are being written as the players run down the field. One team introduces a new play...
5 min read
Many association leaders feel a quiet pressure to pick a side. In the early days of any technological shift, we look for the winner—the one platform...
5 min read
Many association leaders face a common instinct when a new technology arrives. They want to protect the organization by building a wall of rules....
6 min read
Many association leaders find themselves in a difficult position regarding artificial intelligence. On one hand, the technical potential of the...
6 min read
The narrative surrounding artificial intelligence and the workforce often feels like a foregone conclusion. If you follow the mainstream headlines,...
5 min read
Imagine a corporation with no human employees, no human executive team, and no human shareholders. The marketing campaigns are generated and deployed...
5 min read
This post draws on Wharton professor Ethan Mollick's recent article, "The IT department: Where AI goes to die," which we analyzed on a recent episode...