5 min read
The Waymo Effect: What Happens When AI Outpaces Your Members' Skills?
Imagine opening the door to a taxi, sliding into the back seat, and finding the driver's seat completely empty. For a moment, the absence of a human...
association strategy
5 min read
The Zero Percent Churn Problem: Guardrails for AI Agents
Imagine an association executive handing a massive problem over to a new technology. The organization is facing a retention crisis, so the executive...
5 min read
Stop Automating Everything: The Case for Narrow AI Workflows
There is a strong temptation to hand the keys over to the machine. When organizations start experimenting with artificial intelligence, the vision...
5 min read
The Gorilla in the Room: How AI Cures the Association Multitasking Myth
There is a famous psychology experiment involving a video of a basketball court. Viewers are asked to watch the players moving around and count the...