5 min read
The End of the Search Box: Why Your Association Needs a New Strategy
For nearly three decades, the blank rectangular search box has been the undisputed front door to the internet. We type in a few keywords, hit enter,...
AI strategy (2)
5 min read
The Strategic Divide: Salesforce vs. SAP on AI Agent Access
For decades, the user interface was the product. When an association purchased an enterprise software system, the implicit agreement was that staff...
5 min read
Why Your Member Portal Is Becoming a Digital Airport
For the better part of two decades, the ultimate metric of success for associations has been website traffic. Every few years, organizations embark...
5 min read
Why Your Association Needs to 'Kill' Its Legacy Projects
Associations are remarkably adept at creation. When a new industry challenge arises, a new committee is formed. When members request a specific type...
5 min read
The Death of Sora and the Real Future of AI Video
When a highly anticipated technology suddenly goes dark, it is easy to assume the entire sector is in trouble. Recently, the web and mobile...
5 min read
Stop De-Weirding Your AI: Why Enterprise Logic Kills Innovation
This post draws on Wharton professor Ethan Mollick's recent article, "The IT department: Where AI goes to die," which we analyzed on a recent episode...