5 min read
Beyond Automation: Creating New Forms of Value with AI
“How many hours can we save?” It is the first question most leadership teams ask when they start exploring artificial intelligence. The math is...
AI strategy
5 min read
Why Your AI-Native Strategy Needs a Dedicated Leader
The conventional wisdom in association management dictates that new technology belongs in the IT department. When a new association management system...
5 min read
From Wizard to Patron: The New Reality of Commissioning AI Work
The way professionals interact with artificial intelligence is undergoing a quiet but fundamental transformation. For the past couple of years, the...
5 min read
The 'TV Metaphor' for Choosing Your AI Model Strategy
Associations are intimately familiar with the concept of vendor lock-in. For decades, technology planning has often meant choosing a single ecosystem...
5 min read
Stop Asking AI to Write. Start Asking It to Find Paradoxes.
For many association professionals, artificial intelligence has become the ultimate administrative assistant. We use it to draft newsletters,...
6 min read
What Is 'Owned Intelligence' and Why It Matters to Associations
Associations have long thrived on a very specific, highly valuable asset: deep, historical understanding of their members and their industries. This...
5 min read
Why Your AI Culture Is Your Greatest Competitive Advantage
When association leaders discuss the future of artificial intelligence, the conversation almost inevitably turns to talent. The instinct is sound:...
5 min read
The Agency Equation: 4 Modes of Working With AI
Many association professionals have already taken the first step with artificial intelligence. They have logged into a platform, typed a prompt, and...
5 min read
Why Only Humans Can Be Accountable in an AI-Driven Knowledge Ecosystem
The volume of scientific and professional knowledge published each year is staggering. For associations and professional societies, which serve as...