2 min read
Chelsea Brasted: Feb 5, 2020 12:00:12 AM
When Ginny Butsch and her fellow staffers at the Educational Theater Association started to build their online community about six years ago, one idea came up that seemed kind of radical at the time: What if their forum wasn’t available only to...
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Chelsea Brasted: Jan 29, 2020 12:00:01 AM
At the beginning of every year, Jessica Johnson meets with the board of directors for The Society of Healthcare Epidemiology of America (SHEA) to...
3 min read
Chelsea Brasted: Jan 22, 2020 2:00:46 AM
When Robbie Kellman Baxter first released “The Membership Economy” in the spring of 2015, her goal was simply to prove a “massive transformation” was...
2 min read
Chelsea Brasted: Jan 16, 2020 2:00:49 AM
It might seem counterintuitive to decide to pay for something everyone usually gets for free.
2 min read
Chelsea Brasted: Jan 6, 2020 2:00:13 AM
When we walk out the front door, we lock it behind us. We double-check that our car keys are in our pockets, and we have our kids text us when they...
1 min read
Chelsea Brasted: Jan 2, 2020 2:00:42 AM
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Chelsea Brasted: Dec 9, 2019 2:00:06 AM
When Elizabeth Weaver Engel thinks about what members want, two quotes come immediately to mind.
1 min read
Chelsea Brasted: Dec 3, 2019 2:00:10 AM
When Courtney Reyers first started working at the American Society for Microbiology nearly five years ago, she was faced with a 20,000-page website....