1 min read
Ashley Neal: Sep 15, 2020 12:00:54 AM
If you’ve ever had a hand in the hiring process at your organization, you’ve probably heard the phrase “good fit” many times. Will this candidate be a good fit in our organization?
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2 min read
Heather Nolan: Sep 15, 2020 12:00:06 AM
Pop quiz: Can you recite your organization’s mission statement from memory? If you find yourself struggling to recall every word, you’re not alone....
2 min read
Heather Nolan: Sep 14, 2020 12:00:33 AM
When an organization’s mission empowers big-picture thinking, endless creativity and flexibility become possible.
2 min read
Ashley Neal: Sep 14, 2020 12:00:00 AM
When I started working within the association space, I couldn't help but notice a recurring comment with many professionals I spoke with: "There's an...
2 min read
Heather Nolan: Sep 10, 2020 12:00:53 AM
The membership economy applies to any organization that acquires and retains members, ranging from traditional associations to for-profit companies...
1 min read
Ashley Neal: Sep 10, 2020 12:00:06 AM
Word-of-mouth recommendations and email communications were the two best channels for new member acquisition for membership organizations last year,...
2 min read
Michael Rincon: Sep 9, 2020 12:00:56 AM
The coronavirus has dramatically changed the way associations run live workshops and events. It’s also changed how they get them sponsored.
2 min read
Heather Nolan: Sep 9, 2020 12:00:32 AM
Associations could learn a thing or two from Amazon.
2 min read
Angela Hatem: Sep 8, 2020 12:00:29 AM
We have all been there, the vague email, the bold wording, the unnecessary use of caps lock. What does it all mean, or does it mean nothing it all?