Sidecar Team

Illustration of a brass magnifying glass resting on an open leather reference book with index cards on a desk.

5 min read

The End of the Search Box: Why Your Association Needs a New Strategy

For nearly three decades, the blank rectangular search box has been the undisputed front door to the internet. We type in a few keywords, hit enter, and receive a list of blue links to navigate. It is a retrieval mechanism—a digital card catalog for...

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Illustration of a printmaker rolling ink over a large woodblock, revealing a full design at once.

5 min read

Diffusion Models: The New Goldilocks Zone for AI Workloads

When organizations begin exploring artificial intelligence, the natural instinct is to reach for the most famous, most advanced models available. If...

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An illustration of a library divided between locked glass cabinets and open reading tables, representing closed versus open data architectures.

5 min read

The Strategic Divide: Salesforce vs. SAP on AI Agent Access

For decades, the user interface was the product. When an association purchased an enterprise software system, the implicit agreement was that staff...

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A vintage brass compass resting on topographical maps, symbolizing targeted navigation and utility.

5 min read

Why Your Member Portal Is Becoming a Digital Airport

For the better part of two decades, the ultimate metric of success for associations has been website traffic. Every few years, organizations embark...

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Illustration of a gardener using steel shears to prune a dead branch from a bonsai tree.

5 min read

Why Your Association Needs to 'Kill' Its Legacy Projects

Associations are remarkably adept at creation. When a new industry challenge arises, a new committee is formed. When members request a specific type...

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Illustration of a botanical conservatory with an empty central planter surrounded by rapidly growing new plants, representing the evolution of AI video models.

5 min read

The Death of Sora and the Real Future of AI Video

When a highly anticipated technology suddenly goes dark, it is easy to assume the entire sector is in trouble. Recently, the web and mobile...

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A brass magnifying glass focusing on a section of a complex architectural blueprint.

5 min read

Stop Fearing Your 'Dark Databases': A New Way to Map Your Data

Imagine you want to answer a seemingly simple question about your association's membership: Are there geographic trends in your year-over-year...

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Flat illustration of a tuning fork being struck near a wine glass, with visible vibrations rippling through the glass.

5 min read

Stop De-Weirding Your AI: Why Enterprise Logic Kills Innovation

This post draws on Wharton professor Ethan Mollick's recent article, "The IT department: Where AI goes to die," which we analyzed on a recent episode...

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Flat illustration of a design studio with drafting tables, a geometric sketch on paper, and drafting tools laid out in soft natural light.

5 min read

The End of the Design Bottleneck: What Claude Design Means for You

For many association professionals, the path from a great idea to a finished visual asset is often blocked by a significant bottleneck. You might...

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