Johanna Snider

Driver of growth and revenue in the technology and professional services sectors. Leader of technology innovations and critical business transformations. Presently CEO Blue Cypress, responsible for setting the strategic direction and executing the company's growth, operations, and business goals.

4 min read

How to Improve Your Association’s Credentialing and Accreditation Programs with AI 

When we talk about the role of Artificial Intelligence (AI) in associations, we often think of member experience and marketing. But to focus only on these more immediately obvious applications of AI would be to ignore a slew of other highly...

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2 min read

Transforming Associations: The Power of Embracing Profitability 

To thrive in today's competitive environment, associations must dispel the misguided notion that not-for-profit organizations should not be focused...

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