Clive Roux

Clive Roux is a trained industrial designer and Association CEO on a mission to reinvent the value proposition for associations in the digital age by applying his Design Thinking, Product Management and Innovation skills to rethink what associations can offer this century. He leads successful organizations using Design Thinking as his core strategy; placing the users at the center of his problem-solving activities, understanding their challenges and then constantly adding new value for them. Earlier in his career as a design leader for Philips Electronics, his design studios won every major design award and sold over 120 million consumer products. As an association CEO, Roux has reinvented and grown two design organizations: The Society for Experiential Graphic Design and the Industrial Designers Society of America. Roux authored  “Creating Digital Value for Members: The first stop on the road to relevance for Non-profits and Associations" in February 2020.