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Influence

Sidecar Sync Episode 112 cover featuring Mallory Mejias and Ernie Svenson

37 min read

Culture Eats Strategy for Breakfast: AI & Legal Relevance with Ernie the Attorney | [Sidecar Sync 112]

Mallory Mejias: Dec 15, 2025, 11:34:49 AM

Summary: In this eye-opening episode, Mallory Mejias sits down with Ernie Svenson—better known as Ernie the Attorney—to talk tech, tradition, and the...

Artificial Intelligence Innovation Influence Bar Associations

A comic-style illustration of a scholar in robes carrying heavy books and documents, moving slowly on a racetrack, while a smiling skateboarder zooms past with a selfie stick, scattering sticky notes to cheering professionals.

7 min read

Why Your Best Content Might Not Be Enough

Mallory Mejias: Sep 22, 2025, 7:00:00 AM

Your association produces the industry's gold standard content. Peer-reviewed research. Expert-validated best practices. Comprehensive certification...

Influence Content Strategy

Retro Pac-Man style maze of a conference center with blue ghost association vs yellow Pac-Man influencer, member icons as dots, power-ups, and scores 300K vs 60K.

4 min read

When Influencers Become Your Competition

Mallory Mejias: Sep 17, 2025, 4:34:25 PM

A 75-year-old association with 300,000 members. A six-year-old startup that's already reached one-fifth of that scale. One has decades of...

Artificial Intelligence Strategy Influence